Case Study: Telos

About the Company:

Telos is a next-generation blockchain platform designed to power the decentralized applications of tomorrow. Renowned for its speed, scalability, and pioneering advancements in zero-knowledge technology, Telos offers a robust and versatile environment for developers, businesses, and users.

telos

Marketing Goals

Highlight Key Announcement

Increase Brand Awareness

Proleo's Approach

In preparation for a major announcement at the prestigious Token49 event, Telos sought to maximize visibility and garner organic media placements. The primary goal was to spread awareness of Telos' announcement made at Token49 in Dubai and secure high-quality, organic coverage across major crypto media outlets. This would help elevate Telos’ profile within the industry and attract attention from both developers and investors.

Services Provided:

• PR Outreach

Strategy:

To achieve Telos' objectives, Proleo executed a comprehensive PR outreach campaign that focused on building strong relationships with key media outlets in the blockchain and crypto industries.

- Targeted Outreach to Top Crypto Media: Proleo identified and targeted key publications that have a strong presence and influence in the crypto space.

- Personalized Pitches: Each media pitch was tailored to the specific platform, highlighting the significance of Telos' announcement at Token49 and its impact on the broader blockchain ecosystem. By emphasizing Telos’ unique value proposition and long-term vision, we positioned the announcement as a must-cover topic for the targeted publications.

- Leverage the Token49 Event: The Token49 event provided an excellent platform to leverage the hype surrounding the latest blockchain innovations. Proleo capitalized on this momentum by aligning the announcement with other high-profile activities during the event, making it an essential part of the overall Token49 narrative.

- Consistency & Follow-up: A series of follow-up engagements ensured continuous media coverage throughout and after the Token49 event, keeping Telos in the spotlight over an extended period.

Final Result

Through these efforts, Proleo.io was able to achieve significant results for Telos

Organic Coverage: Telos secured multiple organic media placements across many top-tier crypto publications.

Increased Visibility: The outreach resulted in a significant boost in visibility for Telos, reaching millions of readers globally across the crypto and blockchain space.

Enhanced Brand Recognition: The strategic placement of articles and features helped position Telos as a key player in the blockchain industry, enhancing its reputation and brand authority.

Proleo’s PR outreach successfully amplified Telos’ major announcement at Token49, securing meaningful media coverage across top crypto publications. By leveraging strong media relationships, personalized pitches, and a strategic approach to the event, Proleo helped Telos gain the attention of the blockchain community, further solidifying its presence in the market.

 

Organic Media Placement
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Testimonial

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