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Take a quick look at the state of the blockchain industry and it is clear that GameFi is taking the lead. Play-to-earn games like Hamster Kombat and Catizen are raking …

One of the tried and trusted ways to promote a brand or drive engagement is a contest. From the chance to win prizes by collecting clues from cereal boxes to …

Anyone marketing products or services in 2024 should pay special attention to YouTube. It is one of the most visited sites in the world and is essentially without any rival. …

When developing a crypto campaign, most marketers hope that it will perform well, deliver healthy ROI, and be well-received by the target market. But this doesn’t always happen. In fact, …

Non-fungible Tokens (NFTs) have had one of the most interesting journeys in the blockchain sector thus far. When they came on the scene, they were the hottest new digital asset …

One of the crypto sector’s many wonders is airdrops. For crypto users, airdrops represent a way to get ‘free’ tokens from different projects and to engage with the community. For digital currency …

The world of crypto is fast-paced and ever-changing. Still, it pales compared to the amount of change taking place in the world. Refresh your news feed at any given time, …

If you’re in the blockchain sector, you’ll know just how saturated it is, with new projects being launched every day. This means that if you’re launching a marketing campaign, you …

Besides announcing important developments in your business, press releases are also ways to keep your name in the news. Consistently having releases published with your company’s name in the headline, …

Much has been said (even by us) about crypto marketing and the different ways you can go about it to make your campaigns more effective. However, what also needs to …